4 ADVICE FROM CALVIN VIN IMPROVEMENT STRATEGIC MARKETING FOR THOSE WHO NEW START

[justify][justify]Calvin Vin-is Sale & Marketing Master's Q & V Commerce, provides services from Marketing Consulting and Business people-center for the company. Share with us, Calvin said Vin 4 lessons will help businesses (especially the industry Nails) has stabilized, has improved existing marketing strategy in the period of rapid development.




1. Consistent with the old strategy and testing new ideas
Marketing is a combination of science and art. Each entrepreneur will develop a "magic formula" to help companies engage with their customers. When found be your own recipe, you will easily reap great success for the company.

However, Calvin Vin- marketing consultants and business in the United States he said she had witnessed many marketers are bored with the current strategy or apprehension about to be exhausted ideas. So they always feel the urge to do something newer, more attractive. One recent customer find the desired search Calvin war strategy to enter the market more innovative. Current marketing strategy of they are running operating harmonizing market research, content marketing plan, and events directly connected. This strategy is helping them attract new customers. However, the company wanted to find a way to conquer other attractive urban school. According to Calvin Vin, the biggest risk in this desire is the Company may lose existing achievements if suddenly change to other marketing strategies.

To keep the current pace of growth, Calvin Vin proposed solution: choose an approach completely new markets for testing each month. This idea is what the brand has never done before. Specifically, businesses need to create a channel for receiving and storing all the innovative ideas of employees, such as Google Doc. On a monthly basis, marketers can review repositories ideas and pick out an initiative for testing in the next month. For example, you can experiment using the platform to share new content marketing, while still maintaining the connection with customers via email and social networks are used. This solution will help the company both time testing new ideas, has not lost a marketing strategy is effective.

2. The key change of marketing strategy
Maybe you are very fond of analyzing customer data after performing a test A / B for the marketing plan. A recent client of Cat work was to try A / B for email headers, keywords, SEO, content marketing effectiveness analysis to advertise on Facebook. This is the ideal way for all businesses. But the challenge for trying This experience is your team of marketers will not have enough time to apply all the things learned in the current marketing strategy. Therefore, in order to optimize efficiency and save resources, you should only select a maximum of three critical points to be tested weekly. Your team of marketers will improve overall agency marketing strategy from the actual results obtained there.

3. Understand when to use the automatic features in marketing
A client once asked Cat said: "When is the best time to set up automated marketing channels?". The answer depends on whether you understand where is the best at connecting with the customer. A lot of businesses take the time to identify the technologies that can help them self marketing campaign automation customers. The automated features include timer posting articles on Instagram or Facebook, script interface for chatbot plans email content attractive sent to customers, and plans to collect database right customers ... the technology not only requires financial investment, but also need business training for staff and staff time to apply in practice. If you are considering this issue, the first, make mapping connections between companies in your specific customer groups. From there, determine when each specific tool you can probably use the interactive features to the customer automatically.

4. Ask and learn customers every day
Ask your employees set out 30 minutes a day to listen, observe and communicate directly with customers about the company you have done and what needs to improve in order to serve customers better. Conversations with customers to recurring natural and creates a feeling of closeness, rather than just access to customers when required taking confirmation interview. This will help improve the quality of service of the company, and remind customers about your brand. Results The success achieved is now golden ticket for you to come closer to customers your line. However, in the growth phase, you should note that the staff and myself that each passing day brings a new challenge. You need to make short-term phase of this successful foundation for growth.

Calvin Vin Owner QV Commerce